Sophie Touzet — Direction artistique & stratégie de marque

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	<title>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</title>
	<link>https://sophietouzet.com</link>
	<description>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</description>
	<pubDate>Thu, 08 Oct 2026 12:59:47 +0000</pubDate>
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		<title>Home</title>
				
		<link>https://sophietouzet.com/Home</link>

		<pubDate>Mon, 10 Oct 2022 08:39:31 +0000</pubDate>

		<dc:creator>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</dc:creator>

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		<description>STUDIO DE DIRECTION ARTISTIQUE fondé par Sophie Touzet à Paris. 

Stratégie de marque, branding et identité visuelle 
pour l’hospitalité, la beauté, le lifestyle et les maisons de savoir-faire.</description>
		
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		<title>GALERIE MEYER ZAFRA</title>
				
		<link>https://sophietouzet.com/GALERIE-MEYER-ZAFRA</link>

		<pubDate>Fri, 03 Jul 2026 12:43:00 +0000</pubDate>

		<dc:creator>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</dc:creator>

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		<description>

	
    	GALERIE MEYER ZAFRA
		PARIS IV
    
	
		Création du branding de la galerie
		Naming, baseline, positionnement, manifesto et identité graphique
	

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		<title>HARDI PILATES</title>
				
		<link>https://sophietouzet.com/HARDI-PILATES</link>

		<pubDate>Thu, 02 Apr 2026 13:07:15 +0000</pubDate>

		<dc:creator>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</dc:creator>

		<guid isPermaLink="true">https://sophietouzet.com/HARDI-PILATES</guid>

		<description>

	
    	HARDI PILATES
		Paris XI
    
	
    	Branding
		Territoire visuel, création baseline et identité graphique
	

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	<item>
		<title>PATTERNS</title>
				
		<link>https://sophietouzet.com/PATTERNS</link>

		<pubDate>Thu, 08 Oct 2026 12:59:47 +0000</pubDate>

		<dc:creator>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</dc:creator>

		<guid isPermaLink="true">https://sophietouzet.com/PATTERNS</guid>

		<description>

	
    	PATTERN
		Recherches print
    
	
		© STUDIOSOPHIETOUZET _ 2026
	

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		<title>SALON VIVRE COTESUD</title>
				
		<link>https://sophietouzet.com/SALON-VIVRE-COTESUD</link>

		<pubDate>Mon, 08 Jun 2026 14:05:12 +0000</pubDate>

		<dc:creator>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</dc:creator>

		<guid isPermaLink="true">https://sophietouzet.com/SALON-VIVRE-COTESUD</guid>

		<description>

	
    	VIVRE COTESUD
		Salon Aix-En-Provence 2026
    
	
    	Direction artistique, pattern, gamme couleur, 
création de l’affiche et du catalogue Scénographie et mise en volume réalisé par Cyprien Clermontel
(photo 8 : ©C. Clermontel)
		
	
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	<item>
		<title>LE 7</title>
				
		<link>https://sophietouzet.com/LE-7</link>

		<pubDate>Mon, 27 Apr 2026 15:25:37 +0000</pubDate>

		<dc:creator>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</dc:creator>

		<guid isPermaLink="true">https://sophietouzet.com/LE-7</guid>

		<description>

	
    	LE 7 COCKTAIL BAR
		MONDOVI
    
	
		Création de l’identité graphique du bar
		Architecture Andon Studio - photos @MONDOVI
		
	
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&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/62f0d11854273ccb69b855b3dceeb39fce7ad03269ffadb9e684e1d21d1223ee/bar-01.jpg" data-mid="247625318" border="0"  src="https://freight.cargo.site/w/736/i/62f0d11854273ccb69b855b3dceeb39fce7ad03269ffadb9e684e1d21d1223ee/bar-01.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/d8c3bd78d4bdf712724ef86295fddfde8efb4a2a84fce365c842c81c77786ec7/bar-new04.jpg" data-mid="252391847" border="0"  src="https://freight.cargo.site/w/736/i/d8c3bd78d4bdf712724ef86295fddfde8efb4a2a84fce365c842c81c77786ec7/bar-new04.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/9c034cf4dfa5fe7d0a2b1615c529fbc3888a435a4b191cc57ab7de702d2acacc/bar-new06.jpg" data-mid="252461421" border="0"  src="https://freight.cargo.site/w/736/i/9c034cf4dfa5fe7d0a2b1615c529fbc3888a435a4b191cc57ab7de702d2acacc/bar-new06.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/d99a5b6b127c054981a54db6b1d24707bb7d2aedf064fc3a8d296dbbfa47add5/bar-new05.jpg" data-mid="252461420" border="0"  src="https://freight.cargo.site/w/736/i/d99a5b6b127c054981a54db6b1d24707bb7d2aedf064fc3a8d296dbbfa47add5/bar-new05.jpg" /&#62;
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	</item>
		
		
	<item>
		<title>IENA HOSPITALITY</title>
				
		<link>https://sophietouzet.com/IENA-HOSPITALITY</link>

		<pubDate>Wed, 01 Apr 2026 14:26:24 +0000</pubDate>

		<dc:creator>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</dc:creator>

		<guid isPermaLink="true">https://sophietouzet.com/IENA-HOSPITALITY</guid>

		<description>

	
    	IENA HOSPITALITY
		Modern Hospitality in prime locations
    
	
		Posistionnement, manifeste et identité graphique
		Chez IENA HOSPITALITY, chaque lieu est un point de départ.Des adresses choisies pour leur caractère, 
dans des emplacements où tout commence.
Des lieux à taille humaine, pensés pour être vécus et pour y revenir.Une hospitalité incarnée, faite d’attention, de précision et de présence.
IENA HOSPITALITY : des lieux où l’on se sent attendu.
Des lieux qui tissent du lien.
	

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&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/dbc3096d45ff0b348352ac756e26f8d523cb92ef3a90446a8675357170c36ef7/IENA-06.jpg" data-mid="246759223" border="0"  src="https://freight.cargo.site/w/736/i/dbc3096d45ff0b348352ac756e26f8d523cb92ef3a90446a8675357170c36ef7/IENA-06.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/2938d9f09321a1b4b0a60322adc06bd7121c3fc6ece99aa89b50a1a13008f55a/IENA-05.jpg" data-mid="246759222" border="0"  src="https://freight.cargo.site/w/736/i/2938d9f09321a1b4b0a60322adc06bd7121c3fc6ece99aa89b50a1a13008f55a/IENA-05.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/ea18f9dbbf1f2a2a3295755065d14c2b37a93a7668f6653968a95f1be19f45e5/IENA-04.jpg" data-mid="246759221" border="0"  src="https://freight.cargo.site/w/736/i/ea18f9dbbf1f2a2a3295755065d14c2b37a93a7668f6653968a95f1be19f45e5/IENA-04.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/38f5a8786d04fd392b1c24f7cbd57279e2a01f2e771a5477a2946c03d5649bc6/IENA-02.jpg" data-mid="246759219" border="0"  src="https://freight.cargo.site/w/736/i/38f5a8786d04fd392b1c24f7cbd57279e2a01f2e771a5477a2946c03d5649bc6/IENA-02.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/10c5283f623b013de102f308f3ad9561fbedeb184eec6dec64b704a2e8925eef/IENA-01.jpg" data-mid="246759218" border="0"  src="https://freight.cargo.site/w/736/i/10c5283f623b013de102f308f3ad9561fbedeb184eec6dec64b704a2e8925eef/IENA-01.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>YVES SAINT LAURENT</title>
				
		<link>https://sophietouzet.com/YVES-SAINT-LAURENT-2</link>

		<pubDate>Wed, 05 Apr 2023 08:13:33 +0000</pubDate>

		<dc:creator>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</dc:creator>

		<guid isPermaLink="true">https://sophietouzet.com/YVES-SAINT-LAURENT-2</guid>

		<description>

	
    	YVES SAINT LAURENT BEAUTY
		EID 2023
    
	
		Création pattern et packaging
		
	
&#60;img width="886" height="886" width_o="886" height_o="886" data-src="https://freight.cargo.site/t/original/i/f2cb2b62b6914263a63949d496b23194d05afe1d37139be71ce5e6a2e8d3ab55/SOPHIETOUZET-2.jpg" data-mid="174310741" border="0"  src="https://freight.cargo.site/w/886/i/f2cb2b62b6914263a63949d496b23194d05afe1d37139be71ce5e6a2e8d3ab55/SOPHIETOUZET-2.jpg" /&#62;
&#60;img width="886" height="886" width_o="886" height_o="886" data-src="https://freight.cargo.site/t/original/i/e540a96ccb6e3874a40d753c667eda5bc22a7bb225845608eacf55d9c85a14ae/SOPHIETOUZET-1.jpg" data-mid="174310740" border="0"  src="https://freight.cargo.site/w/886/i/e540a96ccb6e3874a40d753c667eda5bc22a7bb225845608eacf55d9c85a14ae/SOPHIETOUZET-1.jpg" /&#62;
&#60;img width="886" height="886" width_o="886" height_o="886" data-src="https://freight.cargo.site/t/original/i/785187e843b1d21c66f9163187f049e3dc0d8ecf1bd523ba73263ea9632236d2/SOPHIETOUZET-3.jpg" data-mid="174310742" border="0"  src="https://freight.cargo.site/w/886/i/785187e843b1d21c66f9163187f049e3dc0d8ecf1bd523ba73263ea9632236d2/SOPHIETOUZET-3.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Casetta</title>
				
		<link>https://sophietouzet.com/Casetta</link>

		<pubDate>Mon, 08 Jan 2024 09:19:17 +0000</pubDate>

		<dc:creator>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</dc:creator>

		<guid isPermaLink="true">https://sophietouzet.com/Casetta</guid>

		<description>

	
    	CASETTA
		Le restaurant du 5 Particulier
    
	
		Identité graphique et branding
		Création logotype et signe + supports print
Architecture : Studio Friedman &#38;amp; VersacePhotographie : ©5PARTICULIER
	

&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/ac580647878b867dbf6fe6d753acf71876df42d21da53fd102d1e41a19704fa8/CASETTA-02.jpg" data-mid="252543750" border="0"  src="https://freight.cargo.site/w/736/i/ac580647878b867dbf6fe6d753acf71876df42d21da53fd102d1e41a19704fa8/CASETTA-02.jpg" /&#62;
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&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/8703f17d6a75376cc8d07667767e78330164895095480e48d501a0ca6f062109/CASETTA-04-2-2-2-2.jpg" data-mid="252592394" border="0"  src="https://freight.cargo.site/w/736/i/8703f17d6a75376cc8d07667767e78330164895095480e48d501a0ca6f062109/CASETTA-04-2-2-2-2.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/59f95e0e30980e6c705f1ca1f8e91eba93bd573e6206c03c1c423151d84089ad/CASETTA-03.jpg" data-mid="252543752" border="0"  src="https://freight.cargo.site/w/736/i/59f95e0e30980e6c705f1ca1f8e91eba93bd573e6206c03c1c423151d84089ad/CASETTA-03.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/8fe466c00242fdf767f9091e50a0866cdd83fb83db707b9d029cbb399d0fcf76/CASETTA-04-2-2.jpg" data-mid="252592395" border="0"  src="https://freight.cargo.site/w/736/i/8fe466c00242fdf767f9091e50a0866cdd83fb83db707b9d029cbb399d0fcf76/CASETTA-04-2-2.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/47b7507bd01cf4320b5305acb0e99d3c34ac0184f3f9b64901ab80574b0f0a96/CASETTA-02-2.jpg" data-mid="252758403" border="0"  src="https://freight.cargo.site/w/736/i/47b7507bd01cf4320b5305acb0e99d3c34ac0184f3f9b64901ab80574b0f0a96/CASETTA-02-2.jpg" /&#62;
&#60;img width="736" height="920" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="//freight.cargo.site/t/original/i/be6ae7d038588887e19f079120eaf9830a60d1c8ea28b618633216938877403a/CASETTA-04-2-2.jpg"&#62;
</description>
		
	</item>
		
		
	<item>
		<title>RESTAURANT MONSIEUR </title>
				
		<link>https://sophietouzet.com/RESTAURANT-MONSIEUR</link>

		<pubDate>Fri, 25 Apr 2025 16:34:22 +0000</pubDate>

		<dc:creator>Sophie Touzet — Direction artistique &#38; stratégie de marque &#124; Paris</dc:creator>

		<guid isPermaLink="true">https://sophietouzet.com/RESTAURANT-MONSIEUR</guid>

		<description>

	
    	Café Monsieur
		19 RUE DROUOT - PARIS
	
		Branding - Identité graphique du restaurantCréation logotype et papeterie
		
	
&#60;img width="777" height="973" width_o="777" height_o="973" data-src="https://freight.cargo.site/t/original/i/b3081c628aa1a81fb579c434e7e1b618992c803e2e16768936a0d68a74af57fd/T3.jpg" data-mid="231665069" border="0"  src="https://freight.cargo.site/w/777/i/b3081c628aa1a81fb579c434e7e1b618992c803e2e16768936a0d68a74af57fd/T3.jpg" /&#62;
&#60;img width="736" height="920" width_o="736" height_o="920" data-src="https://freight.cargo.site/t/original/i/4068f54d88c2ada27a32db26e588801a10043a26521634ce40c425d3b36e5145/ss.jpg" data-mid="250048022" border="0"  src="https://freight.cargo.site/w/736/i/4068f54d88c2ada27a32db26e588801a10043a26521634ce40c425d3b36e5145/ss.jpg" /&#62;
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&#60;img width="1558" height="1960" width_o="1558" height_o="1960" data-src="https://freight.cargo.site/t/original/i/6cf70ff7b7de672826161335e5d016b510e1479c42cfe05da28ee35dbecb8d46/Capture-decran-2026-04-15-a-09.35.22.png" data-mid="247994518" border="0"  src="https://freight.cargo.site/w/1000/i/6cf70ff7b7de672826161335e5d016b510e1479c42cfe05da28ee35dbecb8d46/Capture-decran-2026-04-15-a-09.35.22.png" /&#62;
&#60;img width="1544" height="1950" width_o="1544" height_o="1950" data-src="https://freight.cargo.site/t/original/i/1cb371c06f17bb54efd14e175437ed7c31a6f2ac7cc26d4fe94ff305649f533f/Capture-decran-2026-04-15-a-09.35.37.png" data-mid="247994525" border="0"  src="https://freight.cargo.site/w/1000/i/1cb371c06f17bb54efd14e175437ed7c31a6f2ac7cc26d4fe94ff305649f533f/Capture-decran-2026-04-15-a-09.35.37.png" /&#62;
&#60;img width="778" height="972" width_o="778" height_o="972" data-src="https://freight.cargo.site/t/original/i/1ee1d6e08acf06d9cf26f16910f64b04ac42528030e09e48138489b14d27785e/T1.jpg" data-mid="231665067" border="0"  src="https://freight.cargo.site/w/778/i/1ee1d6e08acf06d9cf26f16910f64b04ac42528030e09e48138489b14d27785e/T1.jpg" /&#62;
&#60;img width="389" height="487" width_o="389" height_o="487" data-src="https://freight.cargo.site/t/original/i/9e03c9af1925ba40ddf7a35bbd8b65666bc91e65c3dc4b7d46f6bcba7f58df98/1.jpg" data-mid="231566956" border="0"  src="https://freight.cargo.site/w/389/i/9e03c9af1925ba40ddf7a35bbd8b65666bc91e65c3dc4b7d46f6bcba7f58df98/1.jpg" /&#62;
&#60;img width="777" height="972" width_o="777" height_o="972" data-src="https://freight.cargo.site/t/original/i/15afd09b6d464e60713820a8cb886090e6ff60515fad7294ff21a47c9d0ce1f1/T5.jpg" data-mid="231665070" border="0"  src="https://freight.cargo.site/w/777/i/15afd09b6d464e60713820a8cb886090e6ff60515fad7294ff21a47c9d0ce1f1/T5.jpg" /&#62;
&#60;img width="777" height="972" width_o="777" height_o="972" data-src="https://freight.cargo.site/t/original/i/84c3a11dfd712fc06363bb21b2bd54cd5da8e8fe2573011996cdb7640ea20827/T2.jpg" data-mid="231665068" border="0"  src="https://freight.cargo.site/w/777/i/84c3a11dfd712fc06363bb21b2bd54cd5da8e8fe2573011996cdb7640ea20827/T2.jpg" /&#62;
&#60;img width="1116" height="1116" width_o="1116" height_o="1116" data-src="https://freight.cargo.site/t/original/i/a634230654f7c12e8d350d23aeb21a292af80c0308c12c49953df3b18b346d82/DROUOT_15.jpg" data-mid="231567081" border="0"  src="https://freight.cargo.site/w/1000/i/a634230654f7c12e8d350d23aeb21a292af80c0308c12c49953df3b18b346d82/DROUOT_15.jpg" /&#62;
&#60;img width="1116" height="1116" width_o="1116" height_o="1116" data-src="https://freight.cargo.site/t/original/i/332bd67bfd7e65690f4a7da6eda31a3a4657f71afc4e3915274ef1c4dee8b4bd/DROUOT_16.jpg" data-mid="231567088" border="0"  src="https://freight.cargo.site/w/1000/i/332bd67bfd7e65690f4a7da6eda31a3a4657f71afc4e3915274ef1c4dee8b4bd/DROUOT_16.jpg" /&#62;
&#60;img width="1116" height="1116" width_o="1116" height_o="1116" data-src="https://freight.cargo.site/t/original/i/dff072bcd85fd50d728dbb55f55872f23c0497bc112ae965752bf860c4ec362d/DROUOT_17.jpg" data-mid="231567083" border="0"  src="https://freight.cargo.site/w/1000/i/dff072bcd85fd50d728dbb55f55872f23c0497bc112ae965752bf860c4ec362d/DROUOT_17.jpg" /&#62;
&#60;img width="1116" height="1116" width_o="1116" height_o="1116" data-src="https://freight.cargo.site/t/original/i/c0ac2a6e279d5a1cd2408bd2210983622bd89df13a450dc0c0dcd19f5f26eb36/DROUOT_07.jpg" data-mid="231567080" border="0"  src="https://freight.cargo.site/w/1000/i/c0ac2a6e279d5a1cd2408bd2210983622bd89df13a450dc0c0dcd19f5f26eb36/DROUOT_07.jpg" /&#62;
&#60;img width="1116" height="1116" width_o="1116" height_o="1116" data-src="https://freight.cargo.site/t/original/i/2aca9ee46868d148d76525e67b7ef82509eb52c86f2485408b1fa1897893e14c/DROUOT_05.jpg" data-mid="231663349" border="0"  src="https://freight.cargo.site/w/1000/i/2aca9ee46868d148d76525e67b7ef82509eb52c86f2485408b1fa1897893e14c/DROUOT_05.jpg" /&#62;
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